Better Marketing ROI Starts Here

3 Questions to Evaluate Your Digital Marketing and Advertising Performance

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Nothing is more frustrating than being told things will work by a so called ‘expert’, while in your gut, you know its all gone wrong. I’m going to share the…
The seven pillars of customer success

Book Review of “The Seven Pillars of Customer Success”

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Customer success is one of those often-overlooked areas that can make or break a business.   It is 100% fundamental to good business and yet, new as a formal discipline.…
ponderings of a ppc professional

Book Review on “Ponderings of a PPC Professional”

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What questions do we ask ourselves when sitting, hunched over a laptop, reviewing a client's account?   Kirk Williams shares some answers to that question in his book “Ponderings of…

Book Review of “Marketing: a love story”

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The title “Marketing: a love story” matches the simple appearance of the book: it’s short and delicate looking in it’s mostly white cover, with just a splash of color in…